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If you need your software developed, you look for a solution you can trust. You can go for a quick fix (outsourcing), or a longer term solution (offshoring). But rather than settle, sacrifice, or sculpt something that doesn’t really fit, why not partner with a resource whose sole interest is building a team exactly around your needs? A team that is dedicated to YOUR business growth, who works YOUR way, and fits into YOUR culture. We call this new model Yourshoring: the very best way to build high performing software dev teams.
What’s it called? It’s not offshoring or outsourcing… it’s YOURshoring. And it’s what we do at TurnKey.
Marc Andreesen (you know the guy, co-founder of a little firm called Netscape, famously sold to AOL for a tidy billion dollar sum) once famously opined that “software is eating the world.” He was right of course, as he has been on most of his predictions.
By contrast, we predicted a few years ago that mint chocolate chip ice cream would be named an essential food group. We were incorrect (but remain hopeful).
But if software is going to eat the world, it has to be written first. It doesn’t just magically appear out of nowhere, ravenous and ready.
Herein lies the rub: So much software. So little talent to go around. (At least locally.)
The good news is, it’s a big, bad world chock full of tech companies. Cutting edge talent is literally everywhere. External remote developers and agencies outside of America and Western Europe are willing, able—and frankly, quite well-equipped—to help build all the in-demand software you need.
Historically, this offering has come in two flavors: Outsourcing and Offshoring.
In its simplest form, Outsourcing is project-based: You need some type of software built and you contact an Outsourcing agency. Said agency sends back a quote—they’ll do the deed in this many weeks for this many dollars. Booked, delivered, paid. Need met, period.
Think of Outsourcing in these day-to-day terms. When the important holiday/business/anniversary dinner is looming, and your local Whole Foods is out of wild-caught lobster tails AGAIN, what do you do? You drive 30 miles and make a one-off purchase. You get what you want from the nice guy behind the fish counter, but you’re not in a relationship or anything. Need met, period.
By contrast, Offshoring is more of an ongoing relationship: You need some type of software built, but you also need it maintained over time, which means you need someone on a more long-term basis. You contact an Offshoring agency. Said agency sends back a quote—they’ll “rent” their developers on a long-term basis for an hourly rate. This is often called a “dedicated team” but don’t let that term fool you—developers may or may not be working full-time for your company.
Think of Offshoring in these day-to-day terms: Who wants to sit in traffic every time you need six crustaceans? So, you sign up for a subscription service and get your high-quality seafood nestled in dry ice and delivered to your door on a regular basis. It comes to you right when you need it, and it’s good, but honestly, sometimes you end up with four pounds of scallops when what you really need is a whole Branzino.
Side note: Offshoring’s cousin is Nearshoring. Same deal but the team working for you is physically closer to your location, thereby eliminating frustrating time differences.To learn more about when to offshore, watch “When Offshoring is Great, And When It’s A Dog.”
Indeed, both Outsourcing and Offshoring have their bloody Macbeth moments. However, it’s not always offshoring vs outsourcing—they’ve both got their good hair days, too. That said…
We feel you. When we ran our own software tech companies (that’s a story to be told in another blog and/or over a case of beer), we got so tired of dealing with the business process headaches above that we decided to come up with a better way. You need your own global team.
Our solution? Yourshoring. We call it that because it’s the first remote development team built entirely around your needs.
This is YOUR team, YOUR culture, YOUR roadmap, YOUR needs, YOUR values, YOUR vision, and YOUR rules.
TurnKey created the Yourshoring solution by taking the best of what Outsourcing and Offshoring offer, and leaving the rest. When you choose Yourshoring, you get everything you want and nothing you don’t:
Just in case you’re a visual learner (long live comic books!), we’ll make it easy for you. Here is a quick summary of key differences for you to share with colleagues.
When the question is “How do we find a fully dedicated team that we can work with to build high-quality products faster, cheaper, and better”…the answer is Yourshore. Yourshoring means you’re saving money and focusing on your business activities while we handle the hiring process for you.
If We’re on the Same Page (Do You Feel It Too?) Reach Out Today and Start Enjoying All the Competitive Advantages of Turnkey’s Yourshore Model. It’s the Best of All Worlds—and It Can Be Yours.
Outsourcing is project-based hiring. A short-term, one-off gig, your resource is booked, your project is delivered, your bill is paid.
Offshoring is a longer term solution. A resource that works on your project, but is ultimately not 100% dedicated to you, your culture, or your team.
Yourshoring is TurnKey’s unique answer. This resource is dedicated, scalable, customizable, and the solution that grants you complete oversight. In short, it’s the best-of-all-worlds approach.
Because it’s the first remote development team built entirely around your needs. This is YOUR team, YOUR culture, YOUR roadmap, YOUR needs, YOUR values, YOUR vision, and YOUR rules.
Tailor made solutions built around your needs
Get handpicked, hyper talented developers that are always a perfect fit.
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